Today, every webmaster should get along with Google Search Console as early as possible.
Verifying your site there helps you understand:
- whether Google can access your pages
- which pages are indexed
- which queries bring traffic
- whether there are sitemap or coverage problems
Why verification matters
Search Console gives you direct feedback from Google about your website. That makes it one of the most useful tools for diagnosing indexing and visibility issues.
If your site is new, verification and sitemap submission are often two of the first technical steps worth completing.